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Quarterback lets top esports gamers and streamers create their own fan-based leagues

Posted by | broadcasting, esports, Gaming, Mergers and Acquisitions, Recent Funding, serial entrepreneur, Startups, TC, Twitch, twitch tv, UpWest Labs | No Comments

In an effort to tie the top gamers and streamers more directly with their fans, a new company called Quarterback has just raised $2.5 million to create and manage fan-based leagues for the superstars of the esports and streaming world.

The company raked in its seed round from investors led by Bitkraft Esports, which is quickly building one of the most complete portfolios of gaming-related startups in the industry. Additional investors include Crest Capital Ventures, Deep Space Ventures, UpWest Labs and angel investors.

Essentially, it’s a platform for creating gaming leagues and content driven not by game publishers, leagues, or existing streaming sites like Twitch, but by the gamers themselves. It gives streamers and players a new way to reach their audience, the company claims.

Founded by serial entrepreneur Jonathan Weinberg, who acted as the chief executive for Round Robin and held a leadership role in the mobile game studio Spartonix, Quarterback is the latest attempt to get more revenue into the hands of gamers. 

Leagues created on Quarterback can host daily challenges, give away prizes and compete against fan clubs devoted to other top players.

Esports streamers and gamers are among the most bankable influencers, pitching to a new generation of consumers that don’t track traditional media sources. The ability to host and own their own channels gives these streamers an ability to create their own game libraries, cultivate a next generation of talent and encourage one-to-one interactions on platforms they control.

“Most streamers and pros struggle to monetize their fan-base and lose touch with their audience when the fans break away to play their own games,” says Jens Hilgers, a founding partner of Bitkraft Esports Ventures. “Quarterback solves this problem in a unique way by helping streamers become an integral part of their fan’s game-play.”

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Xbox One gets Beam streaming, a new guide and more starting today

Posted by | computing, Gadgets, Gaming, Microsoft, Software, TC, Twitch, twitch tv, video gaming, xbox, xbox live, Xbox One | No Comments

 Xbox One is getting an update starting today, echoing some of the major changes coming to Windows in its forthcoming Creators Update. The big new additions include streaming via Microsoft’s own Twitch competitor Beam, as well as a brand new Xbox user experience made up of a new design for Guide, improvements to Home and more. The new features are designed around encouraging gamers to… Read More

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Microsoft acquires Beam interactive game live streaming service

Posted by | Apps, Battlefield, beam, Fundings & Exits, Gaming, Microsoft, streamer, TC, twitch tv, video hosting | No Comments

Screen Shot 2016-08-11 at 11.19.27 AM Microsoft has acquired Beam, a Seattle-based interactive game streaming service that lets viewers play along with streamers as they watch. Beam’s model takes the mostly passive interaction that streaming fans may be used to from services like Twitch and YouTube, and adds the ability for viewers to interact with the streamer via crowdsourced controls. Players interacting through Beam… Read More

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